Faculty of Business Administration


MBA (39 credits) with concentrations in Marketing :


1- CORE REQUIREMENTS (24 credit hours)

BUS 600 Research Methods in Business (3hrs)
BUS 602 International Business Law (3hrs)
BUS 603 Business Economics  (3hrs)
FIN 601 Corporate Finance (3hrs)
MKT 601 Marketing Management (3hrs)
BUS 605 Managerial Accounting (3hrs)
CRM 601 Management Information System (3hrs)
MGT 601* Strategic Management & Planning (3hrs)

* Capstone course




2- MAJOR REQUIREMENTS
(12 credit hours)
 

MKT 605 Consumer Behavior & Marketing Strategy (3hrs)
MKT 606 Integrated Marketing Communication (3hrs)
MKT 607 Advanced Marketing Research (3hrs)
MKT 608 Sales & Trade Promotion (3hrs)
 

3- FREE ELECTIVE COURSE (3 credit hours)

 

 

 
 

 

 

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Tripoli, Lebanon Tel: 961 6 410932/33  Fax : 961 6 410934
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